selma, alabama, the city where civil rights demonstrators fought for voting rights for african-americans in the march of 1965 only to be met violently by armed state troopers in a day that has since been known as bloody sunday. and the stonewall inn, often thought of the birthplace of the lgbt rights after a gay bar was raided by police in 1969 and for days became the site of protests and riots. here is the president yesterday. >> we, the people, declare today that the most evident of truths, that all of us are created equal, is the star that guides us still just as it guided our forbearers through seneca falls and selma and stonewall, just as it guided all those men and women, sung and unsung, who left footprints along this great mall to hear a preacher say that we cannot walk alone. to hear a king proclaim that our individual freedom is inextricably bound to the freedom of every soul on earth. >> the iconic nature of that speech, we americans love brands. we love iconic moments, whether it's the golden gate bridge or niagara falls or these things that sort of scream america to us. for